Sales & Market Analyst

About the role

AGL (Africa Global Logistics), a multimodal logistics operator (port, logistics, sea and rail) in Africa and part of the MSC Group, is hiring a Sales & Market Analyst in Harare. The role analyzes market trends, customer behavior, sales performance and business data to turn them into actionable insights that support revenue growth, customer acquisition, market expansion and strategic decisions. It bridges sales and marketing functions and is a permanent, full-time position.

Key responsibilities

• Market research and competitive intelligence: identify industry trends and customer needs, monitor competitors' activities, pricing and service offerings, and prepare market intelligence reports for management.
• Sales performance analysis: track sales against budgets, targets and KPIs, revenue trends, customer acquisition, retention and profitability, build sales forecasting models and dashboards, and recommend corrective actions.
• Marketing analytics: measure campaign effectiveness and ROI, track lead generation and conversion, and recommend improvements.
• Business intelligence and reporting: develop dashboards in Power BI, Excel or other tools, and produce weekly, monthly and quarterly sales and marketing reports.
• Customer and revenue analysis: segment customers by industry, revenue, volume and profitability, identify cross-selling and upselling opportunities, and monitor satisfaction and retention.
• Strategic support: assist pricing reviews, budgeting, forecasting, business planning, growth strategies and market expansion, and support digital transformation.

Required profile

• Bachelor's degree in Marketing, Business Administration, Economics, Commerce or a related field.
• Minimum 3-5 years of experience in sales analysis, marketing analysis, business intelligence or commercial performance management.
• Experience with large datasets and business reporting tools.
• Experience in logistics, transportation, freight forwarding, supply chain or related industries is an advantage.
• Proven experience supporting commercial decisions through data analysis.
• A professional certification in Marketing Analytics, Business Intelligence or Data Analysis is an added advantage.