Digital Content and Marketing Coordinator
TestHiring · Harare
Job description
About the role
The Digital Content and Marketing Coordinator will drive ACLED’s growth strategy across digital channels, focusing on pipeline generation, audience expansion and revenue‑driving campaigns. Working closely with sales and product teams, the role will own email programmes, webinars, events and multi‑channel content assets.
Key responsibilities
- Design, launch and optimise multi‑channel campaigns to increase engagement, conversion and revenue.
- Develop and manage end‑to‑end email programmes, including newsletters, nurture sequences and targeted sends.
- Build automated workflows, lead scoring and segmentation in Salesforce and other automation tools.
- Plan, promote and execute industry events, webinars and virtual roundtables, handling logistics and post‑event follow‑up.
- Translate ACLED data products into clear value propositions, supporting product launches and sales collateral creation.
- Track, analyse and report on performance across email, events, webinars and digital channels, feeding insights into optimisation.
Required profile
- 5+ years of experience in marketing or digital roles, preferably in the impact, tech‑for‑good or international development sector.
- Self‑starter comfortable working remotely and collaborating with cross‑functional teams.
- Strong intellectual curiosity about conflict‑prevention data and its audiences.
- BSc or MSc degree.
Required skills
- Salesforce (CRM and automation)
- Website analytics tools
- Digital advertising platforms
- Spreadsheets for data analysis
- Email marketing and automation tools
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Published 2 weeks ago
Expires 1 month from now
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TestHiring
Harare
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