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Performance Marketing Lead

Rope Digital · Nyika Growth Point

Senior 🇬🇧 English
Meta Google LinkedIn TikTok SQL

Job description

About the role

We are looking for a Performance Marketing Lead to own and optimise our paid media portfolio across major platforms. You will drive growth through data‑focused strategies, creative AI‑first workflows, and mentorship of junior marketers.

Key responsibilities

  • Manage the paid media P&L for Meta, Google, LinkedIn and TikTok.
  • Develop and execute AI‑first creative pipelines to scale campaigns efficiently.
  • Report weekly on key metrics such as CAC, LTV and ROAS.
  • Mentor and coach junior marketing team members.

Required profile

  • 5+ years of performance marketing experience with a proven track record of scaling paid spend profitably.
  • Comfortable working with attribution tools and basic SQL queries.

Required skills

  • Meta advertising platforms
  • Google advertising platforms
  • LinkedIn advertising platforms
  • TikTok advertising platforms
  • SQL basics

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Published 2 months ago

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Rope Digital

Nyika Growth Point